Cafe Desire : Office Vending Made Simple With Café Desire

How to use this video

This introduction video provides an overview of the Café Desire franchise and how the business is positioned. As you watch, focus on the core concept, target customer, and the role of the franchise owner. If it seems like a potential fit, the next step is to request more information and speak directly with the franchisor.

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Cafe Desire : Office Vending Made Simple With Café Desire
Published: Jan 20, 2020 | Updated: Sep 7, 2026

About This Video

This video is the eight-minute Café Desire introduction and walks prospective franchisees and corporate clients through the office coffee and tea vending pitch from first principles. The opener stages the problem — office boys taking twenty-plus minutes per cup, employees stuck with the same morning and evening tea, and an accountant trying to keep tabs on milk packets, sugar, and tea-powder stock while a worldwide survey pegs pantry wastage at no less than 20%. The middle of the video explains the product mechanics. Cafe Desire's fully automatic machine takes a single instant premix that blends coffee or tea powder, milk powder, and sugar into a three-in-one, and a built-in cup meter lets office managers reconcile premix purchases against cup counts (one kilo of premix delivers eighty 100-millilitre cups). Consistency from first to last cup is built in, and the menu spans cardamom, lemon, ginger, and green teas, plus coffee, cappuccino, diet coffee, tomato soup, and hot chocolate. The closing arc layers on credibility and the commercial offer. Service is India-wide with technician install at the client's doorstep, full demo, and GMP plus FSSAI certification for hygiene. Café Desire holds the 2013 Las Vegas Powerbrand, India's most trusted brand 2016, and India's number-one brand 2017, with operations spanning the Gulf, Bangladesh, Sri Lanka, Pakistan, and Nepal. Two machine models are pitched: a two-beverage and a four-beverage unit, each offered on six-month, one-year, and two-year rental plans with maintenance and spare-part replacement included, or as outright purchase at fixed prices.

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